Friday, August 14, 2009

Local Food, Thanks to the Enemy

How f'ed up is it that this Serious Eats video about a local farmer starts with a plug from Kraft?

On the one hand, the local food movement needs whatever support it can get, and if that video only exists because of cash from Kraft, it's still a net positive. On the other hand, I hope no one puts the "Kraft Lite Raspberry Vinagerette Dressing" advertised at the beginning on the veggies they buy at the greenmarket.

I do, however, like that Ed Levine uses the phrase "to grow a crop in their shoes." Isn't that what farms are for?

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Anonymous said...

Hellmann's too wants us to go local:

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